We’re excited to announce that Achieve President Derrick Feldmann was selected to speak at SXSW 2017. His session is titled Creative & Digital for Successful Social Movements, where Derrick will discuss how effective social movements like the Ice Bucket Challenge came together by combining thoughtful narrative with digital activation to facilitate ongoing, deliberate action. Derrick will explore what makes social movements fail and what makes them last by focusing on creative storytelling and digital strategies to build social movements that draw the awareness needed to motivate people to act.
Derrick Feldmann is the president of Achieve, a sought-after speaker, researcher and advisor in cause engagement. He is the founder of MCON and lead researcher of The Millennial Impact Project, a multi-year study of how the next generation supports causes. Derrick’s latest book, Social Movements for Good: How Companies and Causes Create Viral Change was released in March 2016.
Interested in having Derrick speak at your company or event? Contact us now to get started.